ResMed #GetComfy Sweepstakes
Visual Design + Art Direction : Jennifer White
Client: ResMed digital marketing team
Helped the ResMed digital team launch their global AirTouch #GetComfy campaign with landing microsite (with new landing pages every week up to 7 weeks), entire email campaign, and trickled out social content and ad creation, using their brand guidelines and borrowing inspiration from one of their comedic launch video, we made this campaign informative and entertaining!
ResMed hired a video agency to produce their launch video, but I was able to create their sweepstakes video outro call to actions (the slide with the mask, sunglasses, mai tai, and cute soft kitten that mews, that's me!).