Hi! I'm Jen White. I am a human-centered designer that specializes in digital, branding and storytelling.
UX/UI/VISUAL PRODUCT DESIGN
Air & Space Museum Gamification
Jennifer demonstrates impressive depth in her creativity, speed in her execution, and infectious optimism about her work. Her art direction is clear and confident without being restrictive. She communicates her thoughts and ideas effectively, and never imposes herself into a colleague's project. Working with Jen is inspiring and exciting, and it is my pleasure to recommend her design and art direction services.
BRANDING & STORYTELLING
Rebranding The Air & Space Museum
Kind Words
Allison Fowler
Senior VP Marketing, Perfect Bar
I've had the absolute pleasure of working with Jen for over three years, where she's led the development of brand identity and creative strategy at Perfect Snacks as Creative Director. Her thought leadership in building out a brand book enabled the Marketing team to streamline all touchpoints toward a consistent look, tone and feel. She developed creative strategies for new product launch campaigns, built out the brand architecture to expand the platform from just bars to fresh snacking, and delivered on-strategy, impactful creative to the table time and time again. She also combined delightful creative with a solid user experience and mobile optimization in redesigning Perfectsnacks.com. Jen is a wonderful teammate and brings so much passion and dedication to her work. She also has an incredible ability to respond to feedback and make shifts based on stakeholder feedback. In summary, I HIGHLY recommend working with Jen!
Ahab Nimry
Creative Director, Gut Branding
It was an absolute pleasure working with Jennifer. She is not only a great, collaborative teammate, she is a very passionate and dedicated designer. Jennifer attacks every project with the same goal every time–to make it amazing. She has great pride in her craft and meticulously pursues perfection. Beyond execution skills, Jennifer is a very sharp thinker with smart concepts and effective, strategic ideas behind all her work. Jennifer is also a genuinely kind and fun person to be around. She has an inspiring energy about her that can motivate an entire office. I would wholeheartedly recommend Jennifer to any creative team or company at any senior level position. She would kill it.
Monica Toombs
Art Director, UC San Diego
Jennifer demonstrates impressive depth in her creativity, speed in her execution, and infectious optimism about her work. Her art direction is clear and confident without being restrictive. She communicates her thoughts and ideas effectively, and never imposes herself into a colleague's project. Working with Jen is inspiring and exciting, and it is my pleasure to recommend her design and art direction services.
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